Select your medical plan provider below to access your tobacco fee and cessation information.
Tobacco Fee & Cessation for BCBSTX Plan Members
If you and/or your spouse or domestic partner have identified as a tobacco user while currently enrolled in a Michaels BCBSTX medical plan, you are paying an additional tobacco fee of $30 per person, per paycheck, totaling $780 per person for the 2026-2027 benefits plan year. This fee is paid via a payroll deduction from each paycheck.
Participation in the BCBSTX Tobacco Cessation Program will qualify you for the Michaels Tobacco Cessation Incentive, which will waive the tobacco fee, as described below.
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Tobacco Use Status
You will select your tobacco use status when you enroll in your benefits each year. You can only update your tobacco use status during the annual open enrollment period, unless you complete the BCBSTX Tobacco Cessation Program and qualify for the Michaels Tobacco Cessation Incentive.
Michaels Tobacco Cessation Initiative
Michaels would like to reward you for taking steps to improve your health and quit tobacco use throughout the year by waiving your tobacco fee.
How to Have Your Tobacco Fee Waived
- Complete the BCBSTX Tobacco Cessation Program as described on this page.
- Upon completion of the program, submit a Knowledge Zone ticket to the Benefits Team to have your tobacco fee waived from your payroll deductions moving forward.
- The Benefits Team will then verify your completion of the program with BCBSTX and update Workday to remove the tobacco fee payroll deduction. It’s that easy!
Note: If medical reasons prevent you from completing the BCBSTX Tobacco Cessation Program, please contact the Benefits Team at 1-855-432-MIKE (6453) and we will work with you and your physician if you wish to find an alternate way to qualify for the incentive.
BCBSTX Tobacco Cessation Program
Michaels cares about you and your family’s well-being. For all Team Members and covered dependents enrolled in a Michaels BCBSTX medical plan, we are pleased to provide a free Tobacco Cessation Program to help you quit smoking and take steps toward a healthier future.
- The BCBSTX Tobacco Cessation Program is 30 days in length and customized to each member. There is no limit on the number of times the member can complete the program.
- Participation in this program also allows you to qualify for the Michaels Tobacco Cessation Incentive as described above.
More detailed information can be found below and in the Program Overview. To get started, log in to your BCBSTX account.
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Digital Self-Management Program
- Complete weekly online lessons to educate yourself on physical and social consequences of tobacco use, principles of addiction, treatment options, and tobacco-related health statistics.
- Practical action steps: create your own “quitting plan” to help reduce the potential for relapse.
- Get access to numerous calculators, trackers, tools, and educational materials.
Extended Coaching Options
- Telephonic and secured messaging coaching options are available as part of the BCBSTX Tobacco Cessation Program.
- Get unlimited access to a coach throughout the program year.
- Coaches are available Monday through Friday from 7 a.m. to 10 p.m. CT, and on Saturday from 9 a.m. to 4 p.m. CT.
Tobacco Cessation & Your Pharmacy Benefits
In addition to the Tobacco Cessation Program, nicotine patches are covered under the ACA Preventive Drug List for a $0 copay.
Contact Your Provider

Blue Cross Blue Shield of Texas (BCBSTX)
Tobacco Fee & Cessation for Imagine360 Plan Members
If you and/or your spouse or domestic partner have identified as a tobacco user while currently enrolled in a Michaels Imagine360 medical plan, you are paying an additional tobacco fee of $30 per person, per paycheck, totaling $780 per person for the 2026-2027 benefits plan year. This fee is paid via a payroll deduction from each paycheck.
Participation in the Imagine360 Tobacco Cessation Program will qualify you for the Michaels Tobacco Cessation Incentive, which will waive the tobacco fee, as described below.
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Tobacco Use Status
You will select your tobacco use status when you enroll in your benefits each year. You can only update your tobacco use status during the annual open enrollment period, unless you complete the Imagine360 Tobacco Cessation Program and qualify for the Michaels Tobacco Cessation Incentive.
Michaels Tobacco Cessation Initiative
Michaels would like to reward you for taking steps to improve your health and quit tobacco use throughout the year by waiving your tobacco fee.
How to Have Your Tobacco Fee Waived
- Complete the Imagine360 Tobacco Cessation Program as described on this page.
- Upon completion of the program, submit a Knowledge Zone ticket to the Benefits Team to have your tobacco fee waived from your payroll deductions moving forward.
- The Benefits Team will then verify your completion of the program with Imagine360 and update Workday to remove the tobacco fee payroll deduction. It’s that easy!
Note: If medical reasons prevent you from completing the Imagine360 Tobacco Cessation Program, please contact the Benefits Team at 1-855-432-MIKE (6453) and we will work with you and your physician if you wish to find an alternate way to qualify for the incentive.
Imagine360 Tobacco Cessation Program
Michaels cares about you and your family’s well-being. For all Team Members and covered dependents enrolled in a Michaels Imagine360 medical plan, we are pleased to provide a free Tobacco Cessation Program to help you quit smoking and take steps toward a healthier future.
- The Imagine360 Tobacco Cessation Program is 30 days in length and customized to each member. There is no limit on the number of times the member can complete the program.
- Participation in this program also allows you to qualify for the Michaels Tobacco Cessation Incentive as described above.
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What the Program Provides You
- The benefits of quitting tobacco/nicotine
- Setting a “quit date” and creating a “quit plan”
- Planning for triggers, cravings, and withdrawals
- Creating a stress management plan
- Providing ongoing support to remain tobacco-free
- Education about nicotine replacement therapies and medications
$0 Copay for Nicotine Patches
In addition to the Tobacco Cessation Program, nicotine patches are covered under the ACA Preventive Drug List for a $0 copay. Visit the Pharmacy page to access the most updated version of the drug list.
Get Started
To enroll in the Tobacco Cessation Program, call 800-882-2109 or email coaching@mywellportal.com.
Contact Your Provider

Imagine360
Tobacco Fee & Cessation for Kaiser Plan Members
If you are enrolled in the Michaels Kaiser medical plan, please refer to the Tobacco-Free Campus Toolkit, linked below, for tobacco cessation resources.
